Home | Our Clients | Contact Us
Portland, ME (207) 878-0933 - Groton, MA (978) 272-1221 - Email Us
 
Get Started Now!
Email *
Phone
 
Free Toolbox
Newsletter
Accelerator Packages
Media Buying & Planning
Creative Services
What's New
Qualifications

Targeted Traffic

Targeted website traffic is the holy grail of website promotion . Essentially targeted traffic consists of internet users who are already interested in your content (Product and Services) therefore they are a lot more likely to become a loyal customer. The end result of your website promotion efforts is to drive traffic to your website. There are couple of different way to attain targeted website traffic.

Ways to generate traffic to your website:

  • Search Engine Optimization Techniques
  • Pay per Click Campaigns
  • Banner Advertising
  • Contextual Advertising
  • Traditional Advertising
  • Blog Postings
  • Newsletters
  • Article Submission
  • Internet Press Releases

 

About Blogs:

One of the best ways to attract traffic to your website is by blogging. Setting up your own blog should be relatively simple. There are many blogging programs out there, but we like Wordpress and Blogger the best. Things to remember when blogging:

  • Be consistent.
  • Hyperlink to your website and other relevant websites.
  • Post on other similarly-themed blogs as well.
  • Become part of the blogging community as it relates to your theme.
  • Make sure you are posting interesting and relevant content.
  • Be gracious - don't be too critical of visitors who post there.

 

About Internet Press Relations:

Submitting press releases can be tricky. It's easy to wear out your welcome if you are sending out too many press releases over a short period of time that are of no real news value. Here are some things to remember when sending out internet press releases.

  • Don't send out too many press releases in a short period of time.
  • Make sure there is something newsworthy about your press release.
  • Track your press release.

 

About Article Submission:

Submitting articles to article distribution outlets is a great way to hyperlink back to your website. This is also a great way to distinguish yourself as an expert in your field. Article submission is a great way to targeted website hits. Some tips of article submission.

  • Keep it simple.
  • Make your articles reader friendly.
  • Do your homework.
  • No spam.
  • No grammatical or spelling errors.

 

About Newsletters:

Newsletters are another way to distinguish yourself as an expert as well and generate more website traffic . The best way to attract readers is to offer a free newsletter on your website. Visitors to your website should be able to fill out an opt-in email form by which they sign up to receive your newsletter. Some things to think about when publishing an online newsletter.

  • Be consistent.
  • Give real, valuable information.
  • Utilize the subsequent database to send out promotional e-mails.

 

All of the above website promotion techniques will increase targeted traffic to your website. One final thought is to buy targeted traffic to your website. You can do this with Google Adsense program or with a Pay-per-Click program. Both of these programs are a good way to quality website traffic, but they do cost money and should be handled by a professional.

If you would like help in generating more targeted traffic to your website please contact us.

 

   
Copyright © 2007 Keniston & Company All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use.
Home | Our Clients | Links | Privacy/Terms of Use | Client Log-in | Contact Us